MDLSKL

S2E7: Release & Monetisation Strategies

May 3rd, 2020 | Season 2 | 32 mins 35 secs

album, blink 182, china, concerts, content, content creation, coronavirus, covers, covid-19, creation, creativity, dababy, drake, eu, experiment, fintech, fortnite, g-eazy, happiness, happy, ian diorr, mgk, mixtape, music, musictech, new, old, pandemic, samples, song, spotify, tech, travis scott, twitch, uk, usa, youtube

As the world continues to fight the coronavirus pandemic, we explore the industry-wide implications of COVID-19 on release and monetisation strategies.

S2E6: Music Consumption - The Coronavirus Effect

April 13th, 2020 | Season 2 | 35 mins 10 secs

artists, catalogue, china, classic, concert, cooking, coronavirus, covid-19, depression, europe, events, happiness, happy, health, mental health, music, music videos, musictech, new, old, pandemic, performance, playlists, safety, soundcloud, spotify, tech, uk, us, workout, youtube

As we continue to self-isolate, this week we explore how COVID-19 has affected music consumption patterns and streaming trends over this time.

S2E5: COVID-19 Edition

March 29th, 2020 | Season 2 | 23 mins 7 secs

artists, china, concerts, coronavirus, covid-19, depression, europe, events, happiness, happy, health, insurance, jesse reyez, joyner lucas, mental health, music, musictech, pandemic, safety, soundcloud, spotify, tech, uk, us, weeknd, youtube

As the world sits in lockdown, this week we explore new music to help us get through this time. Furthermore, we discuss the impact of COVID-19 on the industry and the implications it may have on its future.

S2E4: Music IP - An Attractive Asset Class?

March 8th, 2020 | Season 2 | 37 mins 59 secs

alternative assets, alternatives, artists, assets, catalogue, coachella, coronavirus, covid-19, dcf, ftse, fund, hipgnosis, income, insider trading, intellectual property, invest, investment, ip, model, music, music ip, musictech, old school, pglang, return, rights, royalties, russ, s&p, songs, soundcloud, spotify, stock market, stocks, sxsw, tech, uk, us, valuation, yield, youtube

With the onset of COVID-19, world stock markets suffered their worst week since the 2008 financial crises. On the contrary, music is a uniquely positioned asset class with very little correlation to the stock market. This week, we put the spotlight on investing in music IP as an alternative asset class.

S2E3: A Tale of Two Justins

February 23rd, 2020 | Season 2 | 40 mins 13 secs

20/20, bieber, black eyed peas, changes, commentary, funk, futuresex/lovesounds, gen z, hailey baldwin, hailey bieber, hiphop, itunes, jessica biel, justified, justin bieber, justin timberlake, lil dicky, man of the woods, michael jackson, millenials, missy elliot, music, musictech, neptunes, pharrell, podcast, poo bear, pop, post malone, prince, purpose, r&b, rick rubin, scooter braun, spotify, tech, timbaland, timberlake, usher, will.i.am

Fourteen-years ago, 25-year old Justin Timberlake unleashed his career-defining 'FutureSex/LoveSounds' - An album desperately ahead of its time. At 25-years old, Justin Bieber released 'Changes', the follow-up to his 2015 comeback album 'Purpose'. This week, we contrast and compare the career evolution of Justin Timberlake and Justin Bieber.

S2E2: The Voice of Gen Z

February 2nd, 2020 | Season 2 | 41 mins 39 secs

alternative, alternative pop, awards, bad guy, billie, billie eilish, commentary, eilish, electro pop, eminem, finneas, gen z, grammys, halsey, indie pop, interscope, lady gaga, lil wayne, madonna, music, musictech, ocean eyes, podcast, pop, soundcloud, tech, tiktok

This week, we put the spotlight on Grammys "big four" marquee award sensation - Billie Eilish. At just 18-years old, Billie Eilish is redefining teen-pop stardom, while making history along the way. We discuss the career evolution of none other than Billie Eilish.

S2E1: Music to Be Murdered By

January 26th, 2020 | Season 2 | 47 mins 22 secs

50 cent, anderson.paak, bobby creekwater, ca$his, commentary, d12, darkness, dr dre, ed sheeran, eminem, encore, farewell, godzilla, halsey, interscope, jimmy iovine, joe budden, juice wrld, kamikaze, lock it up, lord jamar, mac miller, marshall mathers, marshall mathers lp, mgk, mmlp2, murder, music, music to be murdered by, musictech, obie trice, podcast, recovery, relapse, revival, royce da 5’9”, skylar grey, slaughterhouse, slim shady, slim shady lp, stat quo, tech, tes, the eminem show, young m.a

This week, we put the spotlight on the best-selling artist of the 21st century - Eminem. With the surprise release of his 11th studio album, and 10th consecutive No. 1, the controversial 'Music to Be Murdered By' is the most streamed album ever in one day. We discuss the career evolution of Marshall Mathers himself aka Eminem.

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